Blog

AI & Machine Learning

How to identify the right use cases for AI – a New Zealand perspective.

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Data & Analytics

How Qrious enables a modern approach to data

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Marketing

How to get started with data-driven customer journeys

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Marketing

The Privacy Act 2020 is here!

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AI & Machine Learning

AI to combat customer churn

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Data & Analytics

Data warehouse automation: What WhereScape RED does

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Marketing

How does New Zealand’s largest telco transform their data powered marketing practice?

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Data & Analytics

What's new in WhereScape RED release 8.3.1.0?

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Data & Analytics

How WhereScape RED makes for a better Snowflake

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Data & Analytics

What makes Snowflake so unique?

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Data & Analytics

Why WhereScape’s 2020 roadmap really matters

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Marketing

Driving success in the Direct-to-Consumer sector

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AI & Machine Learning

Artificial Intelligence and survival of the fittest

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Marketing

Hearing each voice in the crowd – how you can make the most of unstructured data

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AI & Machine Learning

The plight of the lone data scientist

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Data & Analytics

WhereScape RED in the cloud and on-premises: what's the difference?

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Data & Analytics

Self-service analytics: the pros and cons

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Data & Analytics

Why Data Vault? The data modelling technique taking Europe by storm.

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Marketing

Top tips for marketing effectiveness from Effie Award winners

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Marketing

What is the trick to marketing on a shoestring?

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Marketing

Here's what we learnt at Smarter Data 2020

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Marketing

How to improve customer loyalty with sentiment analysis

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AI & Machine Learning

Breaking into AI consulting without an AI background

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Marketing

Learn how to easily automate Facebook Custom Audiences

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AI & Machine Learning

Data explosion puts privacy front and centre

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Marketing

How to make brand collaborations successful and memorable

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Marketing

How marketing helped beat COVID-19

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AI & Machine Learning

The New Zealand AI Economy

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Q.Lab

Using AI to understand customer sentiment

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Data & Analytics

Why you need a Single Customer View

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Marketing

Learn the secrets behind successful brands

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Marketing

What does the future of brand storytelling look like?

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Marketing

Why you need to innovate to stay ahead

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Marketing

What you need to know to combat customer churn

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Q.Lab

12 insights from exploring the real world of data science

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Data & Analytics

WhereScape Data Vault Express

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Data & Analytics

Data warehouse life-cycle management done right

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Marketing

Customer Experience: What does it really mean?

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Data & Analytics

Why speed matters in data warehouse development

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Marketing

Turning digital transformation from lip service to reality

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Data & Analytics

Becoming a product-led business

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Data & Analytics

How to optimise revenue and growth with dynamic pricing

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Data & Analytics

The key to building Data Vaults fast: patterns and repeatability

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Data & Analytics

AWS re:Invent 2019 - Qrious takeaways

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Marketing

What New Zealand marketers need to know about the GDPR

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Marketing

Pioneering unparalleled customer experience by exploiting your data

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Marketing

Why brand is everything in a data driven world

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AI & Machine Learning

Artificial Intelligence and big data: an untapped competitive advantage

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Data & Analytics

Why you want the gold standard in data security

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Data & Analytics

How to navigate with agile leadership

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Data & Analytics

How the cloud lets you take advantage of the latest technology

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Data & Analytics

Data and the future: we’re standing at an inflection point

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Marketing

Challenge brand perceptions with a strong brand vision

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Data & Analytics

Get faster results with an agile data warehouse

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Marketing

The rise of the marketer: bigger budgets and more resources

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Data & Analytics

From ETL to ELT

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Data & Analytics

Data, analytics and business' big bang moment

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Data & Analytics

How to maximise the value in Microsoft Power BI

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Data & Analytics

2020 vision: Doing more with data and the cloud

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AI & Machine Learning

The true opportunity for AI in Government

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Data & Analytics

Make faster business decisions with data storytelling

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AI & Machine Learning

Speeding towards a better world with Exponential AI

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AI & Machine Learning

AI: Unleashing technology to create a better world

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Data & Analytics

Cloud data warehousing has unprecedented flexibility

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Marketing

The value of data-driven customer experience

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Marketing

Are you doing content marketing right in 2019?

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Data & Analytics

Why you don't want to hire a Data Scientist

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AI & Machine Learning

AI: The power of augmented human intelligence

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Data & Analytics

The cloud, your data warehouse and security

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Marketing

Embracing agile: what it means for marketing

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Marketing

Personalisation and martech today

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Data & Analytics

How customer experience was transformed at THE ICONIC

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Marketing

If it's not personal, it should be

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Data & Analytics

Six steps to innovating with big data

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Data & Analytics

WhereScape RED's guardrails ensure cloud data warehouse success

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Data & Analytics

Data warehousing and eating the metaphorical elephant

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Light reading for the long weekend

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Marketing

Tracking Trends with Mood of Marketing

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Marketing

Know your customer: The key to innovation success

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Data & Analytics

Learn the benefits of cloud analytics

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Data & Analytics

Step 1: How to discover your business value with data

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Data & Analytics

Why your people are the key to digital transformation

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Marketing

The six super questions you need to conquer data marketing

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Data & Analytics

My first 30 days as CEO of a thriving software company

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Marketing

Data is changing the role of the CMO

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Data & Analytics

People don't scale, software does

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Data & Analytics

Data Vault doesn't start with the data

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Data & Analytics

Data Quality: Jet fuel or Diesel

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Data & Analytics

Big Data 101 - Part 2

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Data & Analytics

Big Data 101 - Part 1

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Marketing

How social media can make an impact

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Data & Analytics

What we're reading: quantum supremacy, 5G in the America's Cup & more

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Marketing

Agile marketing: how to make it work for you

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Marketing

Brainy Breakfast: Centennials, Chatbots and Creativity

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AI & Machine Learning

Step 4: How to tell what's what in the world of AI

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Marketing

How to shape the perfect brand story

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Data & Analytics

Step 3: How to overcome the dirty-data hurdle to using data

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Marketing

The key to the perfect customer experience

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Marketing

How to get more from your NPS

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Marketing

How to get started with Facebook Messenger bots

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Marketing

The key to getting the most out of marketing automation

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Data & Analytics

Understanding international tourist behaviour

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Data & Analytics

Focus on the insights, not data

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Data & Analytics

Mastering your own destiny - self service anlaytics

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Data & Analytics

Big Data 101 - Part 3

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Data & Analytics

Are legacy database platforms holding you back?

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Data & Analytics

Step 5: Why partnering with data experts is the smart choice

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Marketing

Engaging the mobile-first consumer

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Marketing

How to engage your audience with visual content

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Marketing

9 top tips to creating online surveys that work

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Marketing

Increase engagement with smart Social Media campaigns

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Marketing

What does customer experience look like in 2018?

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Data & Analytics

How to ace your system design for top notch security

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Marketing

Demystifying Data Powered Marketing

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Data & Analytics

The awesome power of mobile analytics

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Data & Analytics

Is your data strategy going to succeed?

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Data & Analytics

Data integration - dull? Actually, it's important

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Data & Analytics

Get IT BI teams working with the business, not on IT

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Data & Analytics

Cloud data warehousing comes of age

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Data & Analytics

Choose the right data tools for the job

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Data & Analytics

Modernise your data for a competitive edge

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Data & Analytics

2019 Trends - From Buzzword to Business Essential

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Data & Analytics

Step 7: Why customer centricity is the mark of a modern data organisation

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Data & Analytics

Step 2: The secret to successfully adopting agile

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What new technology means for you

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Marketing

How influenced are you by influencer marketing?

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Marketing

A/B Testing: What Works in the New Zealand Market?

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Marketing

How successful marketers deal with data disruption

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Marketing

The 2018 marketing trends you can't ignore

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Marketing

Leading New Zealand marketers share how to get started with data

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Data & Analytics

Five ways big data can help Kaikoura's disaster recovery

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Data & Analytics

Seven ways to achieve your big goals

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Marketing

How to stay ahead of the marketing hype cycle

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Data & Analytics

Stop making these infrastructure security mistakes

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Data & Analytics

Who did it better - the Lions or Adele?

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