Webinar: Retention is the new acquisition

 

   

 

Acquiring new customer isn't just tricky, it's expensive. Especially in today's competitive environment.

To get the most out of your marketing investment you need to focus on retaining the customers you get, increasing their lifetime value through repeat purchases or renewed contracts.In this webinar Nathalie will explain how an effective retention marketing programme will help build trust, loyalty, and improve your ROI through increasing customer lifetime value, and how marketing automation will streamline the process by:

  • Personalising and targeting relevant content

  • Creating a seamless end-to-end experience

  • Creating multi-touch marketing programmes to increase engagement

  • Developing automated programmes and streamlining the customer journey

  • Using behavioural data to identify those who are more loyal or engaged, and better understand the ideal customer.

If you've got any further questions feel free to get in touch. 

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