Learn how you can successfully implement marketing automation and reap the benefits.

Marketing automation continues to be one of the most effective ways to optimise marketing productivity, engage customers through the entire journey, and increase ROI in 2020.

Yet in New Zealand we know that marketing automation is under-utilised in many organisations, and we are well behind the likes of the UK and the United States in our rate of adoption.

Lack of expertise and know-how, as well as a lack of human resources are cited as the most common reasons why organisations aren’t adopting this technology.

In this on-demand webinar Nathalie Morris, Qrious CEO, explores the key benefits of marketing automation and how to overcome the most common challenges to successful adoption.

 

Key topics

The_Problem_it_Solves

Tips and tricks for getting started - including how to gets your data foundation right

Desktop

How to choose the right platform that will meet your marketing needs

People

Why people are still the key to success

 

Watch the webinar

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